SEO For Tour Operators
Dominate the first page of anything. SEO optimization, expert FAQ structure for search results and LLMs, and endless commercially relevant content.
Operators on board
How we run your SEO / GEO
Site Audit & SEO Setup
We analyze every technical and on-page element of your website to uncover missed opportunities and ensure a solid foundation for search growth.
Page Optimization
At Conversion Consulting, we refine your website copy, layout, and metadata to rank higher and convert more visitors into paying customers.
AI Bot Ranking
We optimize your content for visibility in AI search engines and large language models, ensuring your brand appears in future-ready search results.
Local SEO Mastery
We improve your Google Business Profile, map rankings, and local content to make you the top choice for travelers nearby or planning ahead.
Blog Content Creation
We craft engaging, SEO-rich content that builds authority, attracts backlinks, and keeps your brand top of mind with travelers.
AI Overview
yourtours.com
yourtours.com › snorkel-tours
Snorkel Tours | Your Tour Company
Rating · Reviews
- What should I bring?
- Is the tour good for beginners?
Results, logged.
Real operators, real numbers. Every figure below is measured from bookings and analytics, not impressions.

Kona Honu Divers
Top rated & most reviewed dive company in the Pacific, over 6,000 5-star reviews.
Readers Choice Award winner for Best in the Pacific.
- Million in annual revenue
- $3.5M
- Traffic growth in less than 3 years
- 280%

Kona Snorkel Trips
Highest rated & most reviewed snorkel company in the Pacific, over 8,000 5-star reviews.
- Traffic growth in 3 years
- 2,160%
- Million in annual revenue
- $2.2M
What our clients say
Andrew and his team helped us with some various projects related to Google Things To Do. We were very pleased with the results.
Andrew is the man. He and his team are true Google Ads gurus, from traditional search campaigns to “Google Things to Do,” they kn…
Nice to finally get an SEO company that knows what they are talking about. Andrew and Byron are very experienced with everything…
Andrew got us started with Google Things To Do and has been a great help in setting up conversion tracking between Fareharbor and…
These guys are knowledgeable and driven! Andrew took over my Google things to do and got us ranking organically as well as…
We are a tour operator based in Australia and Bryon has just helped me sooo much, its incredible. He just gave me more information an…
These guys are awesome! I talked to Byron last winter about SEO specifically (before Andrew got on board) and it was incredibly helpf…
SEO / GEO: your questions
Still unsure? Ask us directly. The audit is free.
How does SEO help tour and water sports companies?
It makes your business easier to find on Google and Maps. Better visibility means more direct bookings and less OTA dependency.
How long does it take to see SEO results?
SEO builds momentum over time. Most clients see measurable ranking and traffic growth within 3-6 months.
What’s included in your SEO audit?
We evaluate your site structure, keywords, content quality, backlinks, and performance, then provide a clear action plan.
How does Conversion Consulting approach tourism SEO differently?
We don’t follow generic SEO playbooks. We use strategies tested in the tour industry, refined through years of running real operations.
Can you optimize my existing content?
Absolutely. We update your content to align with current search intent and booking behavior, keeping every page competitive.
What’s “AI SEO,” and why does it matter?
AI search is changing how travelers find experiences. We structure your content so it’s discoverable in AI-powered search results like Google Gemini and ChatGPT.
How do you measure SEO success?
We track rankings, traffic, and most importantly, bookings. Every SEO decision we make connects back to conversions.
How can I start improving my SEO?
Book a free audit with Conversion Consulting. We’ll analyze your current performance and show you how to rank higher and convert faster.
Other services
Most operators combine channels. Here is the rest of the kit.
- Things To Do AdsThey’re paid listings that showcase your tours directly on Google Search, Maps, and Business Profiles.
- GBP OptimizationOngoing Google Business Profile optimizations and expert review support.
- Google AdsSponsoring Things To Do listings, Business Profiles, search results and more, with direct purchase attribution tracking.
- Meta AdsSite retargeting and awareness ads on Facebook and Instagram with one goal in mind: bookings.
- Website DesignYour website is often the first impression travelers get of your brand. We make sure it’s a lasting one.
- Conversion EnhancementIncrease conversions 20–30% with site optimization, user nudges and A/B testing.
Contact Us
Let’s build a strategy that turns traffic into bookings.
- Search rankings and technical errors
- Your mobile booking experience
- Issues affecting conversion rate
- Where you are losing revenue to competitors or OTAs
Free site audit · no obligation












